MDT users and other Autodesk orphans, let’s have your good news stories!

I was going to ignore this subject, but I’ve changed my mind because it allows me to post something positive about Autodesk. After all, I do try to post positive things; it’s hardly my fault that Autodesk has a habit of making it difficult.

In upFront eZine #756, Autodesk’s Andrew Anagnost (or was it Clay Helm?) had the following to say, and must say I agree totally with the first sentence:

The best evidence is how we have behaved historically. When we included Mechanical Desktop with Inventor, the media complained that we were killing Mechanical Desktop; you were probably one of them. But we didn’t; we came out with six, seven more releases of it, completely free.

So, MDT users, you’re the poster child for how Autodesk looks after its customers. You’re also evidence for how wrong those nasty media naysayers … Full post

Autodesk’s social media consultant spills the beans

Ever wondered why Autodesk is putting so much emphasis on social media these days? Why AutoCAD needs Facebook and Twitter commands? It’s because Autodesk pays social media consultants lots of money to tell them about the importance of social media, and how to be social and media-ish. In this video, one of those consultants explains the process:

Who is telling the truth in Autodesk’s Cloud PR trainwreck?

Does Autodesk intend to move all its applications exclusively to the Cloud? That is, online only and no longer available on the desktop? Autodesk people who say yes:

Carl Bass, CEO
Phil Bernstein, Vice President, Building Industry Strategy and Relations
Scott Sheppard, Autodesk Labs Software Development Manager (with private Cloud caveat)

Autodesk people who say no:

Kenneth Pimentel, Director, Visual Communications Solutions Andrew Anagnost, Senior Vice President of Industry Strategy and Marketing
Clay Helm, Public Relations Manager for Manufacturing, Cross-Platform, Sustainability, and Consumers Various other underlings who make reassuring but non-specific noises about expanded choice, or who admit to inconvenient impracticalities

There’s huge irony in the way Clay (or Andrew) attempts to paint the shafting of MDT customers as a we’ll-look-after-you example, but I think that’s a deliberate distraction tactic; other than this … Full post

Why owning stuff is still important

Let’s start with a few questions:

  • Do you own your home or rent it? Given the choice, what would you prefer? Why?
  • Do you own your car or rent it? Given the choice, what would you prefer? Why?
  • Do you own your TV or rent it? Given the choice, what would you prefer? Why?
  • Do you own your computer or rent it? Given the choice, what would you prefer? Why?

If you’re like me, you answered the same for most or all of those questions. I own all of the above and rent none of it. I prefer owning all of the above. Why? Three Cs:

  • Continuity. If I own my home, there’s a pretty good chance that I’ll be able to go on living in it as long as I like. There are exceptions (wars, natural disasters, etc.), but ownership is generally much safer than renting if it’s … Full post

Dilbert and the Cloud

I have an Autodesk-related Dilbert story to share. Back in the late 90s, I was visiting Autodesk’s San Rafael offices (at Autodesk’s expense) and had an appointment to see a product manager. There was some confusion when I arrived at Reception, but after a few phone calls I was shown into a meeting room containing the manager and a lot of other Autodesk people. However, the open mouths told me that they were discussing very confidential stuff. They were clearly shocked and horrified that an outsider had been allowed into that particular room at that particular time, even though I had signed an NDA and was due to spend that day giving some important future software a very thorough going-over.

The manager quickly shuffled me off to his own office and let me know he would be back as soon as the meeting concluded. I waited a while, staring into space. … Full post

Autodesk confirms outrageous upgrade price increase

As I indicated in May, Autodesk will be increasing the cost of upgrades to 70% of the full retail cost of a new license. This renders it totally pointless upgrading Autodesk software at all, which is obviously Autodesk’s intention. This change probably won’t affect many people, as those who have chosen to stick with Autodesk despite everything have already been effectively forced onto Subscription. Anyway, here’s the confirmation from Autodesk:

In early 2013 Autodesk will simplify the current upgrade pricing model, which may affect pricing and/or eligibility for upgrades.  Autodesk is providing advance notice to help ease the transition and ensure that customers have enough time to plan and budget for any impact to your organization.

 As part of this change, Autodesk will be simplifying upgrades into a single offering available for licenses that are 1-6 versions old at a discount of 30% off new license SRP*.  Under … Full post

Autodesk buys more social media stuff

Following up on its acquisition of Socialcam (which was then abandoned by 50 million users), Autodesk has acquired social media platform Qontext from Indian company Pramati. What exactly is this? I have no idea. I tried to find out by reading the Pramati site, but it’s so heavily obscured in trendy but vague corporatespeak it’s hard to work out anything firm. I played Buzzword Bingo while reading the site and won within seconds. Maybe the Autodesk statement clarifies things?

“Mobile, cloud and social computing are dramatically changing the way engineers, designers and architects work. The addition of the Qontext technology to the Autodesk portfolio will lead to new technology innovations that help our customers embrace these disruptive technologies and leverage them for competitive advantage,” said Amar Hanspal, Autodesk senior vice president of information modeling and platform products. “It was great to work with the team at … Full post

How good is Autodesk’s customer focus?

Autodesk has grown and prospered by always, as much as possible, placing the customer’s needs foremost.

John Walker, 1990, The Autodesk File

That was the dominant philosophy back in Autodesk’s ancient history, to the benefit of all. However, is that still the case today? I’m not going to offer an view one way or the other in this post. Instead, I will leave it open to the floor. Good or bad, please comment below using specific examples if you can. If you’re short of time, you can still use the poll on the right to express your opinion.

Autodesk is firing. No, wait! Hiring.

August 2012: Autodesk increases profits, but not as much as expected, and gets rid of 500 people. This sort of thing has happened before, resulting in the loss of good, skilled people, some with many years of priceless and irreplacable experience.

September 2012: Autodesk goes on a recruiting drive.

So, if you want to work for a company that will put you out with the trash the next time reality doesn’t quite match some financial analyst’s estimate, you know where to go. Good luck with that.

AutoCAD Help suckage to continue – confirmed

In a recent post on Between the Lines, Shaan passed on the following response from the AutoCAD Team:

There has been some recent discussions about the built-in help system in AutoCAD 2013, both positive and some criticism.  As our longtime users know, AutoCAD help has been through many evolutions.

We are particularly proud of the new AutoCAD 2013 online learning environment we recently released (AutoCAD Online Help Mid-Year Updates.) This update addressed several user requested fixes and changes, and we will continue to take our direction from our user’s feedback.

We do recognize that the online learning environment may not be the solution for every user, so while we are focused on creating a rich and personalized online experience, we will continue to maintain our current basic offline experience.

(The emphasis is mine). This statement, although couched in marketingspeak, confirms what I’ve had to say on the subject. … Full post

I was wrong about AutoCAD 2013 Help, it still sucks

In my effusive welcome of AutoCAD 2013’s updated Help system, I wondered if I had been shocked into missing some glaring problem. Unfortunately, that’s exactly what happened. In my enthusiasm, I managed to totally miss the fact that the new system has not been introduced for offline users.

If you use the new system, there’s a link on the front page to the offline files. I got as far as downloading and installing what I thought was the offline version of the new system and discovered that it didn’t want to install because the old one was already installed. What I should have then done, and didn’t, was to uninstall the old and install the new, before running it in offline mode. I intended to get around to that to check the performance and responsiveness of the respective versions, but didn’t have the time right then. … Full post

AutoCAD Exchange bites the dust

Three years ago, I was happy to promote Autodesk’s then-new site AutoCAD Exchange. However, Autodesk has now given up on this attempt to maintain a social site of its own. My comment at the time, “AutoCAD Exchange is an important and potentially very useful site for AutoCAD users” turned out to be optimistic. I was closer to the mark with “It has yet to be seen if Autodesk manages to develop a real community on this site”. Now we’ve seen the answer. No, it didn’t. Autodesk has instead handed control to more socially successful sites, as this message indicates:

Thank you for visiting AutoCAD Exchange. In an effort to consolidate our online AutoCAD community efforts to more popular networks, we will be migrating AutoCAD Exchange content and activities to Facebook, Twitter and YouTube.

Through the AutoCAD Facebook page we provide tips & tricks, tutorial videos … Full post

Cloud concerns – Security – Autodesk puts its arguments on line

I’ve made the point before that while Cloud proponents like Autodesk have been happy to talk big on the potential benefits, they have been conspicuously (suspiciously?) silent on the legitimate concerns their customers have raised. The best responses you have been likely to see regarding such concerns can best be characterised as “glossing over”.

So it’s good to see that Autodesk has put together a white-paper-type-thing called Autodesk® 360: Work Wherever You Are – Safely. This 275 KB PDF, with 5 pages of actual content, puts Autodesk’s point of view about one of the aspects of Cloud that people commonly raise as a concern. This is a good start, but of course there are quite a few potential dealbreakers that need addressing yet.

How well does this document address this issue? As you’d expect from Autodesk, it’s gung-ho positive, but there is at least some acknowledgement of Cloud … Full post

Trebling upgrade prices was not enough for Autodesk

A blog post from BIM person Gregory Arkin contains a number of confidently-made statements about what Autodesk intends to do with its upgrade and Subscription pricing model. If the information is correct, the news is all bad for customers. The prices for both upgrade and Subscription are getting jacked up substantially. In fact, for upgraders the pricing (70% of full whack for the cheapest upgrade) will be completely non-viable and you’ll effectively be forced onto Subscription. This goes beyond the trebling of upgrade prices that Autodesk’s Callan Carpenter spent some time defending here two years ago. The link in that post to the relevant Autodesk page doesn’t contain any pricing specifics other than the vague statement “save up to 20%”, but I’ll take Gregory’s word for it.

Gregory sees this business of upgraders being hunted to extinction as something that Subscription customers should have … Full post

Should Autodesk provide a CHM version of its AutoCAD 2013 Help?

I’ve added a poll asking this question over on the right. I would like to see this done as soon as possible as a courtesy for those customers who find the current AutoCAD 2013 Help system inadequate. If you agree, vote Yes. If you disagree (for example, you think Autodesk should instead concentrate on improving the current system), vote No. If you wish to make a comment on this specific issue, feel free.

Autodesk edges towards taking money for Cloud services

In an email to Subscription customers, Autodesk made several announcements about its Autodesk 360 Cloud services.

  • Subscription users now get 25 GB per seat of Cloud storage, up from 3 GB. Non-Subscription users who create an Autodesk 360 account get 3 GB. The intent here, as with the trebling of upgrade costs, is to get you hooked on Subscription so you become a permanent revenue stream.
  • More services are now available, apparently, but the list of services looks about the same to me. The table that lists which services are available for which products can be found here. If you’re an AutoCAD user, the only service available is Autodesk 360 Rendering.
  • The services are now metered. You get a certain number of “cloud units”, and these are eaten up as you use the services. A standard AutoCAD user (with Subscription) gets 100 units. Each render costs you 5 units, … Full post
  • Trusting Autodesk – poll results

    I have closed the polls asking if you trusted various companies to do the right thing by their customers. Here is a summary of the results, showing the percentage of “Yes” votes for each company. The most trusted company is at the top, the least trusted is at the bottom.

  • Honda 69%
  • Amazon 65%
  • Target 52%
  • Bricsys 43%
  • Apple 36%
  • Autodesk 23%
  • Remember, this is not a scientific poll and as with all polls and surveys there will be some self-selection bias. Does anyone find anything about the above results surprising?

    AutoCAD 2013 – An Autodesk Help writer responds

    Following some email discussions, I am happy to present a response from a relevant Autodesk person to the posts and comments here about AutoCAD 2013’s Help.

    Thanks for the opportunity to respond to your readers, Steve.

    First, I want to assure you that we’re listening to your comments about AutoCAD 2013 Help. We are adding it to the valuable feedback we’ve already received from users who participated in our Beta program. I responded promptly to every comment from each Beta user and will now address a wider audience.

    Here are some of the trends we’ve seen so far in the suggestions users are making about AutoCAD Help:

    • Additional navigation to supplement our Search function
    • Alphabetical listings of AutoCAD commands and system variables
    • Improved precision from the Search function
    • Access to information about new features

    We are working right now on our update plans. We invite your additional comments … Full post

    Autodesk’s Kean about moving to the Cloud

    Autodesk’s API guru Kean Walmsley is the second Autodesk person I’ve seen who has been brave enough to stick his head above the parapet by discussing the Cloud, in writing, and in a medium that allows for public comment. Kean has always seemed like a straight shooter to me. Please note that his blog represents his personal opinions rather than an official Autodesk position. He’s after your comments, so please go and let him know what you think on his post. Add your comments here if you’re more comfortable with that, and I’ll make sure Kean sees them.

    Autodesk acquires Angry Birds developer Rovio

    Autodesk announced today that it had welcomed Rovio Entertainment into the Autodesk fold. Following a US$2.6 billion acquisition, the publisher of mega hit video game Angry Birds is now Autodesk’s Mobile Entertainment division based in Espoo, Finland. “This is a tremendously exciting development for Autodesk going forward,” said Autodesk CEO Carl Bass. “Rovio is the world leader in mobile entertainment software,” he added, “so for Autodesk to have access to that market and that technology opens up a whole new world for us.”

    Bass was effusive about the synergistic benefits of the merger and the benefits it will bring to the user interfaces of all Autodesk products. “When a kid starts playing Angry Birds, they don’t need to read a huge mass of documentation. Just show them a few cartoons and they’re away, instantly productive. This is the essence of the democratization of design; it’s not dumbing down, it’s funning up.” … Full post