The speculation is over. Autodesk no longer has Schrödinger’s CEO. Elon Musk has missed out, the winner is…
Here’s the press release and here’s a letter from Andrew.
The other obvious internal candidate, Amar Hanspal, has decided to leave the company. Resigned on the spot, so I’m told. As the financial rewards for winning the CEO race are akin to winning the lottery, coming second must have been a major disappointment to product guy Amar, who I first met when he was helping to drive the hugely successful Release 14 program. Best wishes to Amar for the future …
As a follow-up to the Pixel Fondue video I posted about earlier, Greg from Pixel Fondue conducted a follow-up interview with Teresa Anania, Autodesk’s Senior Director, Subscription Success.
Greg and I asked for your questions for Teresa and I passed on several of my own to him. A word of warning: don’t do as I did and watch through all 54 minutes waiting increasingly impatiently for those questions to come up. They don’t. Anyway, thanks to Greg for conducting this interview and to Teresa for participating.
Greg has now posted the video. Here’s the TL;DW (too long; didn’t watch) version:
- Greg came up with some suggestions for making subscription more attractive (mainly to entertainment and media customers) and Teresa seemed open to those suggestions.
- Teresa doubled down on a bunch of the spin that has been thoroughly skewered by …
Has Autodesk’s online DWG viewer/markup tool had yet another rename? It’s hard to tell. I suspect there’s a rename process going on that’s not yet complete.
Here’s the list of names so far. I think.
- Visual Tau (when acquired by Autodesk)
- Project Butterfly (Autodesk Labs name)
- AutoCAD WS
- AutoCAD 360
- AutoCAD mobile app
The last two names appear to be interchangeable right now. What led me to this confusion is the very sub-optimal customer experience I had in attempting to try out AutoCAD 360. The best way to describe it is a wild goose chase.
I started from a point familiar to current AutoCAD maintenance and subscription customers, the Autodesk Accounts page. Like the majority of AutoCAD users, I accessed this using a browser on a Windows PC. Among the options in there was this. Hmm, AutoCAD® 360, free, Access now. Let’s try that out.
As a follow-up to the Pixel Fondue video I posted earlier, Greg reports:
Since then Teresa Anania (Teresa from the letter) has contacted me and has agreed to do a pixelfondue livestream and answer some questions people may have. So…if you want to ask Teresa something directly post your question here and I will send it to her. I obviously can’t guarantee that I will ask (or she will answer) all questions. Teresa is (to her credit) reaching out to customers in a more personal way here – and maybe we can help her understand our feelings about AD’s move to subscription, especially how it pertains to current license holders.
Teresa Anania is Autodesk’s Senior Director, Subscription Success. It is indeed commendable that Teresa is prepared to step out of the Autodesk PR safe zone and field questions and comments from real people in an environment …
In this video starting at 42:21, Greg from Pixel Fondue had a few words to say about Autodesk’s attempt to price-force perpetual license owners onto subscription (rental). I think he captures the current Autodesk customer mood quite nicely.
Here are some of the highlights from Greg and others:
44:36 – If you’re gonna eff me, know my name.
45:20 – The only thing they forgot to attach to this was the head of a horse.
46:54 – If they didn’t think it was a tough sell, they wouldn’t have written a 2000 word essay…
49:14 – This is a trade-in, and they’re looking to take this [Entertainment Creation Suite]. So I give you this, this $12,000 investment … I give it back to you, plus like another $1,000 … and you give me the exact same thing. Except I no longer own it.
51:02 – Hi! Give us your thing you bought from us, we’ll rent it back to you… dumbass!
58:49 – It’s OK to be pissed, and Autodesk needs to know that people are pissed. So, Teresa, people are pissed. That’s a bullshit letter. Be honest with us.
…same as the old Bass.
If you’re hoping the change at the top of Autodesk is going to result in a change to the all-rental business model, abandon that hope now. In this nodding-heavy video, temporary co-CEOs Amar Hanspal (product guy) and Andrew “Baked Beans” Anagnost (marketing guy) confirm it’s full steam ahead. Not unexpected, really.
If either of these guys is selected as CEO (my money’s on Amar), the rental push will continue. Don’t expect to be saved by an incoming CEO, either. The Autodesk board won’t appoint a non-believer.
If you won’t abandon your perpetual licenses, you’ll need to abandon Autodesk.
Thanks to Hans Lammerts on Twitter for pointing out this amusingly cringeworthy AutoCAD 360 YouTube ad:
The guy spilling his coffee and falling over reminds me of the people in those infomercials that can never get the simplest things right:
OK, so the ad’s bad, but how’s the product? I had a look for myself at the browser version of AutoCAD 360, which is the current name for what has been Visual Tau, Project Butterfly and AutoCAD WS in previous iterations dating back before Autodesk’s acquisition of the Israeli technology in 2009.
It’s a while since I tried it, so I was interested to see the progress that had been made. After all, CAD in the Cloud has been Autodesk’s focus for a long time now, and as this is likely the first product people try out, you’d expect it to be pretty dazzlingly …
I’ve been evaluating BricsCAD for a few years now, and have been looking at it pretty seriously as a DWG-based LISP-compatible AutoCAD alternative for a year or so. A couple of weeks ago, I flew to Munich for the Bricsys International Conference (at Bricsys’ expense – see the Legal page for disclosure) where I learned quite a few things I had failed to notice during my own evaluation of V17. As you may have noticed, I can be pretty hard-bitten and cynical about what CAD companies have to say about their products, but I came back impressed.
The conference and the product itself are not free of flaws, but I have to say the progress Bricsys has shown in developing the BricsCAD product is really quite astonishing. The rate at which serious, worthwhile-to-customers improvements have been made to BricsCAD over the last few releases is huge. Some of …
Ever wondered why Autodesk is putting so much emphasis on social media these days? Why AutoCAD needs Facebook and Twitter commands? It’s because Autodesk pays social media consultants lots of money to tell them about the importance of social media, and how to be social and media-ish. In this video, one of those consultants explains the process:
This is a departure from the usual subject matter of this blog, but one of the advantages of running my own blog is that I can write what I like on it. This post does have a mention of AutoCAD, but it’s so minor and marginal it’s probably not going to interest many of my usual readers.
Now the Olympics are over and a video has been made globally available, I’m going to discuss what happened in the Women’s Epee semi-final between South Korea’s Shin A-Lam and Germany’s Britta Heidemann. The image of Shin sitting disconsolate and alone on the piste, in white on a black background, is one of the iconic images of the London 2012 Olympics. It was replayed at the closing ceremony. Besides making for ‘good’ television, it’s one of the human stories that go to make the Games more than just a vehicle to sell junk food. I’m driven …
Autodesk has produced a 2-minute video explaining the features of the new Help system in AutoCAD 2013 that I recently panned. As you might expect, it’s kind of upbeat and chirpy, but the fact that Autodesk feels the need to provide a tutorial on how to use Help says it all, really. Whatever, it may be useful to you, so here it is. It’s hosted on the Autodesk site, unlike many other Autodesk videos (and my own, to be fair), so those of you who have YouTube blocked at work may still be able to watch it.
If you’re having trouble watching the tutorial, don’t panic. I expect Autodesk will soon produce another tutorial explaining how to use the tutorial explaining how to use Help explaining how to use the product to actually do work.
…for some things. The other day, I amused myself by creating a video using a site called Xtranormal. You’ve probably seen 3D cartoon-like videos of people with stilted voices. It’s done by signing up for a free account, choosing a background and some characters, then typing in your script. This is converted, generally fairly successfully, to spoken words. The characters lip-sync to your script, you publish the video and you’re done. If you have a YouTube account, the site will upload the video for you. Video creation service provided on line, video hosting and viewing service provided on line. No problem.
Here it is; this blog’s readership is not the intended audience, so you probably won’t find it particularly amusing.
Could the video creation have been done using a standalone application rather than doing it on line? Absolutely. It may well have been quicker on …
I have been away in Sydney for a while, attending the Australian Fencing Championships. I fenced in five events with uneven success (I came 52nd out of 70 in the Open Foil, for example), but a few things made me happy. First, I was able to fence for Western Australia in the Team Foil event as captain of the WA ‘B’ team, which put up a decent performance in going down to a strong ACT ‘A’ team. Next, I came 6th in the Veteran Foil; down from last year’s 2nd, but quite respectable given the strength of the field.
The event I was really concentrating on, the one in which I most wanted to do well, was the Veteran Sabre. I fenced pretty well through the pools and direct elimination bouts and got through to the final. There, I faced an opponent who had beaten everybody else that …
It’s about time I posted about something other than the Cloud, or even CAD.
Every year, there are four national-level fencing competitions in Australia. As they are almost all held on the other side of the continent, I don’t get to compete in them as often as I’d like. However, a couple of months ago I did have the opportunity to compete in the third of these competitions for 2011, held this year in Canberra.
This was very special to me because my mother and sister were in the audience and it was the first time either of them had ever seen me fence. It was also special because my sabre coach, Frank Kocsis, flew out to be with me and his other students. Frank has taken only two years to move me from complete sabre novicehood to being competitive at national level, particularly in the veteran (over-40) events.
Last weekend, I competed for the first time in a national-level fencing competition, the “Be Active” Western Australian International Fencing Tournament (AFF#3). Most people compete in one or two events within a competition, but I thought I would challenge myself and had a go at all six of the individual events available to me. I set myself what I thought were realistic goals for each event. Here is how I did at chasing those goals:
Open Men’s Foil – goal: top 32 – result: 22nd – achieved.
Open Men’s Epee – goal: top 32 – result: 42nd – failed.
Open Men’s Sabre – goal: top 16 – result: 16th – achieved.
Veteran Men’s Foil – goal: top 8 – result: 3rd= – exceeded.
Veteran Men’s Epee – goal: top 8 – result: 6th – achieved.
Veteran Men’s Sabre – goal: top 4 – result: made …
Just for the commenter who said there is no metal on the blog any more, here is a Kylie Minogue song. I hope those attention whores lovely people who intend picketing Ronnie James Dio’s funeral enjoy this video as much as I did.
YouTube link. The original version by Kylie, rather than Aussie metal band Lord, can be found here.
Disclaimer: I have absolutely no access to inside information about this Beta. Even if I had, I would not reveal anything that I had learned as a result of such access. This post discusses only information that is already public knowledge.
The native Mac OS X AutoCAD port that Autodesk has been foreshadowing for some time is now in Beta, it seems. The Italian Mac community is getting particularly excited about the leak, but it’s also a popular subject of discussion on at least one English-speaking forum. The Autodesk codename is Sledgehammer, and it’s currently 64-bit only. If this is a subject that interests you, with a bit of sniffing around you can easily find screenshots, a video and you can apparently even download it via torrent if you’re feeling particularly brave/stupid.
If you’re interested in trying it out, it would be much better to apply …
This evening, I needed to know exactly which operating systems were supported by all AutoCAD releases from 2004 to 2011 inclusive. I have a pretty good idea, but I needed to confirm that my mental picture is completely correct. So I hopped over to the Autodesk Knowledge Base and entered “system requirements” in the search engine. Only one of the first 50 results was relevant, and that was for AutoCAD 2011. So I clicked on that. Did I get an easily digestible list of system requirements, including a list of exactly which operating systems were supported by AutoCAD 2011? No, I did not.
What I got was this:
So I clicked on the pretty picture, hoping to be taken to an easily digestible list of system requirements, including a list of exactly which operating systems were supported. Is …
Autodesk big cheese Carl Bass gets a friendly interview on NBC’s Press:Here (amusing name, “press colon here”). It’s kind of funny seeing CAD described by non-CAD people (the presenters, not Carl). Among other things, he discusses being fired by Carol Bartz, Autodesk’s role in Avatar, the benefits of piracy, iPhones, 3D printing, open source and Autodesk being green. I’ve embedded the two Bassy bits here for convenience; these embeds will display ads that are not under my control.
Edit: I’ve removed the embedded clips as they were slowing down this whole site for some users and even disabling some features. If you want to view the interview, please go to Press:Here and look at Episode 46 Autodesk Part 1 and Episode 46 Autodesk Part 2.
Fencing. With swords, not pickets, barbed wire, etc. I gave it up 25 years ago, then took it up again about 18 months ago. I now fence all three weapons, having started Sabre about six months ago. Fencing is a very aerobic sport, and participating in it has done wonders for my fitness and mobility over the past year or so.
Here are a couple of videos of me fencing foil in a Masters competition last year.