Steve: Another issue I have with Cloud-based environments is the lack of customisation. One of the things that makes AutoCAD so efficient for people is that they can get it exactly the way they want it. With a browser-based environment, we’re pretty much stuck with what you guys decide to give us. Can you [...]
Steve: Autodesk is currently giving away these Cloud-based services, Butterfly for example. Presumably you’re not going to keep doing that for ever. Are you going to start charging for these services eventually?
Guri: Again, you’re pushing us to talk about future. Currently, for as long as this is in a Labs environment, we’re encouraging [...]
On 26 May 2010, I had the opportunity to ask Autodesk some questions about the Cloud in general and what was then Project Butterfly (now AutoCAD WS) in particular. The Autodesk people were:
Guri Stark,Vice President, AutoCAD & Platform Products Tal Weiss, R&D Center Manager (Israel) Noah Cole, Corporate Media Relations
The interview was [...]
In May 2010 I took part in a phone conference with several Autodesk people about the Cloud. Part of that discussion was in the form of an interview, which I will publish in later posts. Another part was in the form of a verbal presentation from Autodesk’s Tal Weiss, concentrating on what was then [...]
Here in Australia, we’re in election mode, so I have even more reasons to avoid watching TV. On those occasions when I do watch it, I am often annoyed by what I see. This is not a novel observation, but one of the things that annoys me about many politicians is their habit of [...]
You may remember a month ago I raised the question What proportion of Autodesk customers really are on Subscription? Shortly after that, I sent Autodesk Subscription VP Callan Carpenter these questions following up on the interview:
I have a request for follow-up information arising from this interview. I hope you can find the time [...]
This 5th post concludes the Callan Carpenter interview series. For the record, this interview was done in real time over the phone, with no prior notice of the questions.
SJ: The 12-month cycle that you have for most of your software has come under some criticism from all sorts of people, especially me. Once [...]
Part 4 of 5 in this series.
SJ: There is always the fear that once you have all of your customer base on Subscription, you’re not going to need to offer those benefits any more. Can you assure people that that’s not going to be the case, that you are going to keep being [...]
Part 3 of 5 in this series.
SJ: In one of my blog posts, I was pretty cynical about one of the phrases used in the press release: “the streamlining of upgrade pricing based on feedback from customers and resellers”. Was I wrong to be cynical about that? Did your customers really ask for [...]
Part 2 of 5 in this series.
SJ: Is there anything specific you want to say about what I have written in my blog?
CC: There are a number of things we can do to put Subscription questions and Simplified Upgrade Pricing into context. I think the first thing we need to recognise is [...]
A couple of weeks ago, Angela Simoes from the Autodesk Corporate PR team invited me to interview Callan Carpenter, Autodesk’s Vice President of Global Subscription and Support. Callan is responsible for the sales, marketing operations and product support associated with Subscription. He is also Vice President in charge of Jim Quanci’s Autodesk Developer Network. [...]
Time to lighten things up a bit, I think. While attending the AutoCAD 2010 product launch in San Francisco on 5 February 2009, I conducted a series of micro-interviews with a collection of AutoCAD bloggers and Autodesk employees. One geek asks 14 other geeks if they are geeks; nothing too serious here. I hope [...]
In this second part of the interview, the Autodesk trio continues to respond to the question about listening to customers.
YouTube link.
While attending the AutoCAD 2010 launch today, I took the opportunity to interview three Autodesk people: Eric Stover, Jon Page and Shaan Hurley. I raised the issue of Autodesk being seen as not listening to its customers, and was given a very comprehensive response. Here is the first of two parts of that interview.
[...]
If you had a real live Autodesk development person standing in front of you right now (an AutoCAD Product Manager, for example) and were allowed to ask one question, what would it be?
Please add a comment here with your question. I would ask that you keep your question civil and reasonably concise (one [...]
I have been thoroughly enjoying Kean Walmsley’s interview of Autodesk co-founder John Walker, which he has now finished. Kean’s link to part 4 is currently broken (edit: now fixed) and that broken link has been picked up by others (edit: also fixed in Between The Lines), so here are the correct links: Part 1, [...]
Looking at the comments, it seems not everyone is happy with the Matt Stein interview. If so, I’m sorry you feel that way about the piece. In my own defence, I would point out the following:
I like to think my work at Cadalyst represents a balanced viewpoint. I pride myself on being fair. [...]
The second and final part of my interview of Matt Stein has now been published on the Cadalyst site. There were some other questions I would have liked Matt to answer, but some unfortunate logistical problems prevented that from happening. Never mind, I guess it ended up plenty long enough anyway!
Over on the Cadalyst site you will find the first part of a two-part interview I did with Autodesk’s Matt Stein, the man responsible for making the Ribbon interface work in AutoCAD 2009. I hope you find it interesting.
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Autodesk’s Callan Carpenter responds to Subscription follow-up
You may remember a month ago I raised the question What proportion of Autodesk customers really are on Subscription? Shortly after that, I sent Autodesk Subscription VP Callan Carpenter these questions following up on the interview:
I have a request for follow-up information arising from this interview. I hope you can find the time [...]